Hasbro's Transformers franchise is rolling out a star-spangled new Maximal that celebrates the latest milestone of the United ...

Robosen has produced numerous toys based on the Transformers franchise, including an animatronic Optimus Prime that converts ...

Among other big milestones this year, 2024 marks the 40th anniversary of the Transformers franchise. Hasbro is celebrating the occasion with a new promotion called Transformers '80s Week, featuring ...

Transformers were inspired by a Japanese toy company called Takara. After purchasing the rights to Takara’s shape-shifting robot action figures, they rebranded them as Transformers. Hasbro enlisted ...

They're more than meets the eye! Transformers, My Little Pony and Phase 10 are considered some of the most impactful and memorable toys of all time. The Strong National Museum of Play which is home to ...

Hasbro and Robosen are at it again with the famed autonomous Transformers toy robot, now featuring Megatron, the leader of the villainous Cybertron military faction known as Decepticons. For avid fans ...

At New York Toy Fair 2023, we caught up to Robosen Robotics, which has been an incredible robotics company creating cutting-edge robot toys over the course of years. It has culminated in the launch of ...