Forbes contributors publish independent expert analyses and insights. A British writer who specializes in indie gaming and LEGO. According to the company, LEGO SMART Play "represents one of the most ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. The Millennium Falcon is an unsurprising addition to LEGO's debuting SMART Play Star Wars ...

This year we got announcements of new smart glasses, a $9,000 smart purse, and plenty of robots. But on a more practical ...

In the end, this is more a neat oddity than a new way to play. LEGO prides itself on its worksmanship, and it has successfully persuaded the general public that quality and consistency justify expense ...

Anthony Taormina is an original member of the GameRant team, having been part of the publication for over 17 years. He coordinates content for all facets of the site and helps manage its social media, ...

LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with preorders Jan. 9. LEGO is bringing its bricks to life. The company unveiled ...

For over 70 years, kids (and adults) around the world have spent countless hours building anything they could possibly imagine out of Lego. In that time, the toy company has evolved its products to ...

Even when you're in your 70s, there are still firsts to experience. Lego proved that at CES 2026, during its first-ever presentation at the electronics trade show. There the company introduced Smart ...

Lego's push for smart bricks in the galaxy far, far away is continuing, and things are only getting weirder. Reading time 3 minutes Earlier this month at CES, Lego unveiled its new “Smart Play” system ...

LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew pew" noises all on its own. By Stan Horaczek Published Jan 27, 2026 4:48 PM ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Starting at $39.99 for the Luke’s Landspeeder set, the new Lego ...