The algorithm is considered the main engine behind TikTok's global popularity. But what is so special about it? A recent Reuters report breaks down a few key findings.

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Forbes contributors publish independent expert analyses and insights. I write about fitness, health and wearable tech Algorithms have taken on an almost mythical significance in the modern world. They ...

The time has come when views on Tik Tok are the top priority, when adults don’t fall asleep without watching popular videos, and children start filming on Tik Tok before they have learned to connect ...

High school calculus is probably the last time you had to think about algorithms—if you’re lucky, that is. But for performers and content creators alike, there’s a new algorithm to worry about: ...

Whether we’re using Spotify, Amazon, Netflix or Instagram, we encounter algorithms that recommend content or products to us every day. In 2017 Netflix stated that its users discover around 80 percent ...

Kelley Cotter has received funding from the National Science Foundation. President Donald Trump announced on Sept. 19, 2025, a preliminary agreement for the sale of a majority stake in TikTok from ...

Algorithms don't just pick playlists. They're changing your life Joy Buolamwini and Kyle Chayka want you to know: Algorithms aren't that complicated. "To me, an algorithm is just a sequence of steps ...

We may earn commission from links on this page, but we only recommend products we love. Promise. If you haven’t heard of Hinge, where have you been?! With 30 million users, it’s one of the largest ...

How do the algorithms that populate our social media feeds actually work? In a piece for Time Magazine excerpted from his recent book Robin Hood Math, Noah Giansiracusa sheds light on the algorithms ...