With Italian design heritage in the backdrop and leading brands dressing teams from around the world, the 2026 Olympic uniforms are looking like they would be just as at home on the streets of any international fashion week as they will be on the podium.

The Winter Olympics promise plenty of high adrenaline, fierce competition, historic firsts and emotional moments over 2 1/2 weeks. Here are some of the names and narratives to keep an eye on.

We're highlighting the limited-time-only Olympic gear collabs that are getting us psyched for the 2026 Winter Olympics.