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The Pepsi logo: a history

One of the most iconic marks ever created, Pepsi’s logo has been on a fascinating and tumultuous journey spanning more than a century.
From the wild original Twitter logo to Elon Musk's much-mocked X logo.
Sports logos are designed to be recognizable at a glance, but many include details that fans overlook for years. Designers often hide letters, shapes, or symbols that connect to a team’s name, city, ...
The Freedom 250 Grand Prix street circuit will feature a 1.7‑mile, seven‑turn layout, blending the high‑speed demands of INDYCAR racing with the historic character and stunning visuals of the nation’s ...
Keukenhof Spring Garden in The Netherlands, and the nearby Kasteel Keukenhof, have revealed refreshed identities by thonik studio ...
George Afedzi Hughes, head of painting in the Department of Art and a native of Ghana, created a new Buffalo Sabres logo to commemorate Black History Month as part of the team’s Community Artist ...
Grambling State's iconic "G" logo is now federally protected after decades of legal effort, strengthening the HBCU's brand and licensing power nationwide.
Following suit with the approach they took back in November with the home kits, adidas have revealed all of its Federation ...
The history of one of gaming's most important logos.
Austere one day, flirtatious the next, the 16th is the last best chance to pick up a stroke en route to a green-jacket run.
Brazil’s new 2026 World Cup away jersey, created in collaboration with Jordan Brand, is already being discussed as one of the most striking kits in the Seleção's history.The shirt is historic for ...
Key details including the course layout were unveiled for the Freedom 250 IndyCar race in Washington, D.C. on March 9 in a celebration of America's 250th Birthday.